
Sephora is a French multinational retailer of personal care and beauty products, founded in France in 1969 and officially launched under the Sephora brand in 1995. Owned by the luxury conglomerate LVMH, Sephora is renowned for its innovative "open-sell" retail concept, encouraging customers to explore and test a vast assortment of cosmetics, skincare, fragrance, and haircare products from nearly 340 brands, including its private label, Sephora Collection. With a global presence of over 2,700 stores in 35 countries, Sephora is a leader in prestige beauty retail, offering expert advice, interactive shopping experiences, and in-store beauty services like makeup applications and brow waxing. The company is praised for its commitment to diversity, inclusivity, and customer empowerment.