Ulta Beauty

Ulta Beauty, established in 1990, stands as the largest beauty retailer in the U.S., renowned for its comprehensive "All Things Beauty, All in One Place®" concept. The New Hartford, NY location exemplifies this model, offering an extensive array of mass-market and prestige cosmetics, fragrances, skincare, and haircare products. Beyond its vast retail selection, the store features a full-service salon providing professional hair, skin, and brow services, catering to a wide range of beauty needs. Ulta Beauty is consistently praised by customers for its diverse product offerings and the convenience of its integrated in-store services.