Optima Beauty Supply

Optima Beauty Supply is a comprehensive beauty retailer and supplier located in the heart of Downtown Manhattan, established in 1996. The store specializes in a vast inventory of over 10,000 items, including a strong focus on hair care, wigs, weaves, and professional salon supplies. It also stocks a wide range of makeup, nail, and skincare products from popular and professional brands. Beyond serving the general public, Optima has grown to become a supplier for salons and stylists throughout the NYC region. The business is recognized as a one-stop shop for both consumer and professional beauty needs.