PRO Makeup
Pretty Well Beauty is a distinguished clean beauty and wellness retail destination located in the Oculus at 185 Greenwich Street, New York, NY. Founded by Jazmin Alvarez in 2018, the business initially launched as an e-commerce platform in 2019, with its brick-and-mortar store opening in 2022. Pretty Well Beauty is celebrated for its meticulously curated selection of over 50 clean, natural, and sustainably sourced beauty and wellness brands, emphasizing non-toxic ingredients and ethical practices. The store offers a diverse range of products including skincare, haircare, makeup, and oral care, catering to eco-conscious consumers seeking a holistic approach to personal well-being. Praised for its exceptional customer service and the owner's knowledgeable guidance, Pretty Well Beauty provides a personalized shopping experience, making it a respected name in the clean beauty industry.