Ulta Beauty

Ulta Beauty, established in 1990, is a prominent American beauty retailer renowned for its comprehensive "All Things Beauty, All in One Place®" shopping experience. It offers an extensive selection of cosmetics, skincare, haircare, and fragrance products from both prestige and mass-market brands. Each Ulta Beauty location, including the Paramus, NJ store, also features a full-service salon providing a range of hair, skin, and makeup services. As the largest beauty retailer in the U.S., Ulta Beauty is celebrated for its vast product assortment, accessible beauty offerings, and integrated salon services, catering to diverse beauty needs.