PRO Makeup
SalonCentric in Rapid City is a premier wholesale distributor of professional beauty products, catering exclusively to licensed cosmetologists and salon owners. Established in 2008 as a subsidiary of L'Oréal USA, it serves as a vital hub for the local beauty community, providing access to over 120 industry-leading brands including Redken, Matrix, and Mizani. Beyond retail, the location features an education studio where professionals can attend masterclasses to refine their techniques. While the store offers a comprehensive range of hair, nail, and skin care supplies, its primary focus remains on high-quality hair color and styling solutions. Local professionals value the store for its knowledgeable staff and its role as a dedicated resource for the 'Licensed to Create' community.