PRO Makeup
Sephora at the 3rd Street Promenade in Santa Monica is a premier destination for beauty enthusiasts, offering an expansive selection of prestige makeup, skincare, and fragrance brands. As a leading global beauty retailer under the LVMH umbrella, this location provides a high-energy shopping environment complemented by professional services at the Sephora Beauty Studio, including custom makeovers, brow waxing, and expert skincare consultations. Customers consistently highlight the store's vibrant atmosphere and the technical proficiency of its Beauty Advisors. Since its U.S. debut in 1998, Sephora has remained a dominant force in the industry, known for its innovative 'open-sell' model and commitment to beauty education through in-store masterclasses.