
Sephora is a globally recognized multinational retailer of prestige personal care and beauty products, founded in France in 1970 by Dominique Mandonnaud. Known for its innovative "open-sell" environment, Sephora encourages customers to explore and test an extensive array of cosmetics, skincare, fragrances, hair care, and beauty tools from a curated selection of over 340 brands, including its own Sephora Collection. The Santa Rosa Plaza location offers a comprehensive shopping experience, including in-store and curbside pickup, as well as beauty services like makeovers. While celebrated for its vast product range and interactive retail model, customer feedback for the brand often highlights its engaging in-store experience and diverse product offerings.