The Face Shop My Tho

The Face Shop in Mỹ Tho is a premier retail destination for authentic South Korean beauty, located within the upscale Vincom Shophouse complex. As part of the global 'Natural Story' brand, this boutique specializes in nature-inspired skincare and cosmetics, utilizing botanical ingredients like rice water and volcanic clay. Since the brand's entry into the Vietnamese market in 2005, it has become a trusted authority for K-beauty enthusiasts. The store is highly regarded for its clean, modern aesthetic and professional staff who provide personalized consultations, helping customers navigate an extensive range of sheet masks, cleansers, and makeup essentials.